Ryan Serhant’s Brokerage Kicks Off National Expansion With 6 New Markets
This primary wave of enlargement will embody Florida, Pennsylvania, New Jersey, North Carolina, South Carolina and Connecticut. SERHANT. has additionally introduced on native groups throughout these states.
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SERHANT., the eponymous brokerage based by actual property actuality TV star and dealer Ryan Serhant, has launched a nationwide enlargement, starting with its entrance into six new markets, the corporate introduced on Monday.
This primary wave of enlargement will embody Florida, Pennsylvania, New Jersey, North Carolina, South Carolina and Connecticut, The Actual Deal first reported. SERHANT. has additionally introduced on plenty of native groups throughout these states to assist lead the cost within the new markets.
“SERHANT. is constructed by brokers for brokers, and our objective has at all times been to revolutionize the actual property trade and convey the enterprise into the longer term,” Ryan Serhant, founder, CEO and dealer of SERHANT., mentioned in a press release emailed to Inman. “We’re a agency that’s empowered by media, dedicated to best-in-class schooling and instruments, and motivated by forward-looking brokers that consider in and exemplify our imaginative and prescient. Increasing our presence nationwide was a pure subsequent step and embodies our entrepreneurial spirit.”
SERHANT. began branching out of New York Metropolis with its enlargement into the Hamptons in July 2022, following its grand opening of SERHANT. Home New York in Soho in 2021.
Not lengthy after establishing SERHANT. Home Hamptons, the agency began to dabble in Miami, and has now introduced on Yasser Ponce to handle and lead operations for the brokerage’s South Florida market. Mariana Niro, previously of Douglas Elliman, and Matt Van Wie, previously of The Keyes Firm, will be a part of Ponce as founding brokers of SERHANT. Miami. The Miami workplace location is scheduled to open later in 2023.
SERHANT.’s clubhouses are at the moment solely in Manhattan, the Hamptons, and shortly, in Miami. The brokerage will proceed to determine clubhouses in choose markets shifting ahead, and in some markets, brokers can have the choice to open their very own native workplace to serve their communities.
Christian Prakas, former dealer of the unbiased Prakas Actual Property, will lead Palm Seashore County markets for Delray Seashore and Boca Raton. Prakas has greater than $1 billion in profession transactions to his identify, and can be joined by 10 luxurious and new growth brokers to characterize SERHANT. in Palm Seashore County.
In Pennsylvania, SERHANT. is shifting into Philadelphia with the addition of luxurious group Societe Choose, led by Andrea Desy Edrei. The group’s 12 brokers specialise in estates, high-end luxurious condos, customized houses, new growth, rental and funding properties throughout Philadelphia’s metro, Foremost Line and New Hope areas.
Michele Zyska can be taking the helm of SERHANT.’s New Jersey enlargement because the market’s managing dealer. Zyska has greater than 15 years of trade expertise and most lately served as Compass’s founding dealer for its New Jersey operations.
The Dearing Crew will lead SERHANT.’S efforts in North Carolina. The group of 10 brokers, which operates throughout Charlotte, Lake Norman, Raleigh and Asheville and is led by husband and spouse Josh and Charlene Dearing, has offered a whole bunch of tens of millions in actual property over the course of the group’s profession.
Down in South Carolina, Chris Bowes and his group of six brokers will characterize SERHANT. within the state with service throughout Hilton Head, Bluffton, Beaufort and Charleston. The group makes a speciality of luxurious and industrial actual property. Bowes has greater than twenty years of trade expertise, and closed almost $50 million in gross sales quantity in 2022, and to date in 2023 already has $91 million in developer listings and contracts.
SERHANT. Affiliate Dealer Ashlei De Souza will handle the agency’s enlargement in Connecticut, with operations based mostly out of New Canaan. De Souza, who additionally operates in New York Metropolis and Westchester, New York, is the host of SERHANT.’s “Staged” inside design present on SERHANT.’s “Listed” YouTube channel.
SERHANT. was based in 2020 and now has greater than 300 brokers and 90 full-time employees members. Since its founding, the brokerage has closed greater than $3 billion in gross sales.
E-mail Lillian Dickerson